{"id":4557,"date":"2023-06-06T01:24:58","date_gmt":"2023-06-06T05:24:58","guid":{"rendered":"https:\/\/logie.ai\/?p=4557"},"modified":"2025-06-23T10:18:20","modified_gmt":"2025-06-23T10:18:20","slug":"queer-inclusivity-in-marketing","status":"publish","type":"post","link":"https:\/\/logie.ai\/news\/queer-inclusivity-in-marketing\/","title":{"rendered":"Queer inclusivity in marketing: a virtual Tiktok event"},"content":{"rendered":"\n

TikTok is steadfast in its commitment to fostering a safe and inclusive space for its LGBTQIA+ community.<\/p>\n\n\n\n

 In this light, the platform has created a virtual event titled “TikTok Takeoff: Queer Inclusivity in Marketing<\/a>” which aims to educate small businesses on enhancing queer representation and inclusivity.<\/p>\n\n\n\n

Queer Inclusivity in Marketing<\/h2>\n\n\n\n

The event is scheduled for June 13th at 1 PM CT and according to the platform, the session aims to provide insightful perspectives on how businesses can engage and amplify queer voices authentically, not just during pride month, but year-round.<\/p>\n\n\n\n

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“Whether you’re a queer person or an ally, join us for this enlightening session focused on teaching small businesses how to show up authentically,” said TikTok in the announcement<\/p>\n<\/blockquote>\n\n\n\n

The 1-hour session will be packed with advice on how to create engaging content on TikTok, and how you can make it more inclusive. There will be insights from queer-owned small businesses, and valuable contributions from industry experts at It Gets Better<\/a>.<\/p>\n\n\n\n

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Queer-Owned Businesses Share Experiences<\/h2>\n\n\n\n

In this session, several queer business owners will share their experiences, success stories, and views on how brands can support the queer community.<\/p>\n\n\n\n

Gefen Skolnick, Founder and CEO of Couplet Coffee<\/a>, a queer woman-owned specialty coffee brand, notes, <\/p>\n\n\n\n

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“Our aim is to make great coffee more fun and approachable for all.” Her business now graces 350+ shelves across the US, including all World Markets and Foxtrot Markets.<\/p>\n<\/blockquote>\n\n\n\n

Music City Creative<\/a>, an LGBTQ+-owned eco-friendly print shop based in Nashville, will also join the discussion.<\/p>\n\n\n\n

A Year-Round Support<\/h2>\n\n\n\n

The event emphasizes the importance of supporting queer-owned businesses beyond Pride month. TikTok has highlighted numerous brands that authentically embrace their queer identity, utilize the platform to build relationships, share personal experiences, and widen their audience.<\/p>\n\n\n\n

Some of these brands include @CTOAN Co<\/a>., a queer Black-owned candle business<\/a>; Good Light Cosmetics<\/a>, a gender-inclusive beauty brand; and Very Gay Paint<\/a>, a muralist company centered around queerness and colorful designs.<\/p>\n\n\n\n

“Shop small and support these businesses year round!” urges TikTok, <\/p>\n\n\n\n

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The session will be open to everyone and users can secure a spot by RSVPing. A live Q&A segment will also be included, allowing participants to interact and learn from the #QueerTok experts. <\/p>\n\n\n\n

This session is a good opportunity to learn from the community and if you are a creator, it is a good way to find out how else to be inclusive.<\/p>\n\n\n\n

Maybe there is a creative angle you haven’t considered, Register Here<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

TikTok is steadfast in its commitment to fostering a safe and inclusive space for its LGBTQIA+ community.  In this light, the platform has created a virtual event titled “TikTok Takeoff: Queer Inclusivity in Marketing” which aims to educate small businesses on enhancing queer representation and inclusivity. Queer Inclusivity in Marketing The event is scheduled for […]<\/p>\n","protected":false},"author":1,"featured_media":4561,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[38,39],"tags":[25],"class_list":["post-4557","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-social-media","category-tiktok","tag-tiktok"],"_links":{"self":[{"href":"https:\/\/logie.ai\/news\/wp-json\/wp\/v2\/posts\/4557","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/logie.ai\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/logie.ai\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/logie.ai\/news\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/logie.ai\/news\/wp-json\/wp\/v2\/comments?post=4557"}],"version-history":[{"count":1,"href":"https:\/\/logie.ai\/news\/wp-json\/wp\/v2\/posts\/4557\/revisions"}],"predecessor-version":[{"id":8909,"href":"https:\/\/logie.ai\/news\/wp-json\/wp\/v2\/posts\/4557\/revisions\/8909"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/logie.ai\/news\/wp-json\/wp\/v2\/media\/4561"}],"wp:attachment":[{"href":"https:\/\/logie.ai\/news\/wp-json\/wp\/v2\/media?parent=4557"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/logie.ai\/news\/wp-json\/wp\/v2\/categories?post=4557"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/logie.ai\/news\/wp-json\/wp\/v2\/tags?post=4557"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}