{"id":5737,"date":"2023-08-16T06:28:57","date_gmt":"2023-08-16T10:28:57","guid":{"rendered":"https:\/\/logie.ai\/?p=5737"},"modified":"2025-06-23T10:18:20","modified_gmt":"2025-06-23T10:18:20","slug":"from-tiktok-to-all-over-the-world","status":"publish","type":"post","link":"https:\/\/logie.ai\/news\/from-tiktok-to-all-over-the-world\/","title":{"rendered":"From TikTok to All Over the World"},"content":{"rendered":"\n<p>TikTok, the platform known for its short-form videos and viral trends, is now becoming a <a href=\"https:\/\/www.tiktok.com\/business\/en-US\/blog\/travel-business-on-tiktok\" target=\"_blank\" rel=\"noopener\">hub<\/a> for travel enthusiasts and businesses alike.&nbsp;<\/p>\n\n\n\n<p>With a recent <a href=\"https:\/\/www.tiktok.com\/business\/en-US\/blog\/travel-business-on-tiktok\" target=\"_blank\" rel=\"noopener\">revelation<\/a> that TikTok inspires 74% of unplanned purchases of travel-related products or activities, the platform is shaping to be a significant player in the travel industry.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">TikTok&#8217;s Travel Landscape<\/h2>\n\n\n\n<p>TikTok is turning travel content into a fusion of passions, including entertainment, food, well-being, sports, and more.<\/p>\n\n\n\n<p>It&#8217;s not just about picturesque beaches and sunsets but bungee jumping, budget adventures, and the bloopers accompanying traveling.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/logie.ai\/wp-content\/uploads\/2023\/08\/full-shot-travel-concept-with-landmarks-1024x576.webp\" alt=\"\" class=\"wp-image-5759\" \/><\/figure>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>&#8220;Our desire to explore new destinations is ever growing, and thanks to TikTok, it\u2019s never been easier to discover new places,&#8221; says TikTok<\/p>\n<\/blockquote>\n\n\n\n<h2 class=\"wp-block-heading\">What Travelers are Searching<\/h2>\n\n\n\n<p>TikTok has identified key areas that travelers are actively searching for on the platform:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Relaxing Holidays: 66% of searches include breaks away from daily stress.<\/li>\n\n\n\n<li>City Breaks: 58% of travel fans are looking for city breaks.<\/li>\n\n\n\n<li>Activity Holidays: 42% of users are looking for new experiences.<\/li>\n\n\n\n<li>Budget Holidays: 30% of users are seeking budget-friendly vacations.<\/li>\n\n\n\n<li>Luxury Holidays: 30% of users are searching for luxurious getaways.<\/li>\n\n\n\n<li>Cruises: 20% of people are looking for cruise holidays on TikTok.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">A New Avenue for Engagement<\/h2>\n\n\n\n<p>For creators, TikTok&#8217;s focus on travel opens up new opportunities for engagement.&nbsp;<\/p>\n\n\n\n<p>By sharing travel stories and tips and highlighting local hotspots, creators can build a community of travel enthusiasts.<\/p>\n\n\n\n<p>Creators can also collaborate with travel businesses to promote destinations, hotels, restaurants, and more.&nbsp;<\/p>\n\n\n\n<p>It&#8217;s a win-win situation that enhances both the creators&#8217; reach and the businesses&#8217; visibility.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/logie.ai\/wp-content\/uploads\/2023\/08\/beautiful-girl-standing-boat-looking-mountains-ratchaprapha-dam-khao-sok-national-park-surat-thani-province-thailand-1-1024x683.webp\" alt=\"\" class=\"wp-image-5762\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Targeted Advertising<\/h2>\n\n\n\n<p>Travel businesses can use TikTok&#8217;s platform to target specific audiences, whether budget travelers, luxury seekers, or adventure enthusiasts.&nbsp;<\/p>\n\n\n\n<p>The platform&#8217;s popular hashtags like <a href=\"https:\/\/www.tiktok.com\/tag\/travel?lang=en\" target=\"_blank\" rel=\"noopener\">#TravelTikTok<\/a> and <a href=\"https:\/\/www.tiktok.com\/tag\/travelhacks?lang=en\" target=\"_blank\" rel=\"noopener\">#TravelHacks<\/a> can be leveraged for better reach.<\/p>\n\n\n\n<p>With features like TikTok&#8217;s In-Feed Ads, travel businesses can reach millions of travel-seekers and build brand awareness across different regions.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>&#8220;On TikTok, anytime is a great time to start advertising your travel services and products.&#8221; mentions the platform<\/p>\n<\/blockquote>\n\n\n\n<p>The platform creates a vibrant ecosystem that caters to various travel needs by connecting travelers, creators, and businesses.<\/p>\n\n\n\n<p>Small travel businesses can particularly benefit from TikTok&#8217;s platform, as it allows them to reach a global audience without massive advertising budgets.<\/p>\n\n\n\n<p>TikTok&#8217;s foray into the travel business is a promising development that has the potential to reshape the way we plan and experience travel.<\/p>\n\n\n\n<p>Learn more about the TikTok playbook <a href=\"https:\/\/travelplaybook-en.splashthat.com\/?utm_source=TTFB&amp;utm_medium=Blog&amp;utm_campaign=Vertical\" target=\"_blank\" rel=\"noopener\">here<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>TikTok, the platform known for its short-form videos and viral trends, is now becoming a hub for travel enthusiasts and businesses alike.&nbsp; With a recent revelation that TikTok inspires 74% of unplanned purchases of travel-related products or activities, the platform is shaping to be a significant player in the travel industry.&nbsp; TikTok&#8217;s Travel Landscape TikTok [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":5758,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[38,39],"tags":[25],"class_list":["post-5737","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-social-media","category-tiktok","tag-tiktok"],"_links":{"self":[{"href":"https:\/\/logie.ai\/news\/wp-json\/wp\/v2\/posts\/5737","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/logie.ai\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/logie.ai\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/logie.ai\/news\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/logie.ai\/news\/wp-json\/wp\/v2\/comments?post=5737"}],"version-history":[{"count":1,"href":"https:\/\/logie.ai\/news\/wp-json\/wp\/v2\/posts\/5737\/revisions"}],"predecessor-version":[{"id":8896,"href":"https:\/\/logie.ai\/news\/wp-json\/wp\/v2\/posts\/5737\/revisions\/8896"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/logie.ai\/news\/wp-json\/wp\/v2\/media\/5758"}],"wp:attachment":[{"href":"https:\/\/logie.ai\/news\/wp-json\/wp\/v2\/media?parent=5737"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/logie.ai\/news\/wp-json\/wp\/v2\/categories?post=5737"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/logie.ai\/news\/wp-json\/wp\/v2\/tags?post=5737"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}