As we get closer to 2025, Pinterest has unveiled its much-anticipated “Pinterest Predicts” report, highlighting 20 bold trends to redefine creativity and consumer preferences.
This forecast is a detailed map for creators looking to stay ahead in a rapidly evolving landscape. Here’s a deep dive into these emerging trends and what they mean for creators.
Fashion Forward
Fashion trends for 2025 are a vibrant tapestry of past and future, nature and fantasy. Creators should note the diversity in themes, from the medieval-inspired Castlecore to the playful Cherry-Coded styles dominating makeup and accessories.
Goddesscore adds a luxurious touch of gold, evoking a divine aesthetic that complements the enchanting, maritime-inspired Sea Witchery. On the relaxed end, Fisherman Chic offers a stylish nod to nautical roots.
For those catering to dynamic duos or group themes, Seeing Double emphasizes coordinated fashion statements that are perfect for content aimed at couples or friends.
Meanwhile, the All Dolled Up trend revitalizes doll-like makeup, encouraging creators to explore exaggerated, whimsical beauty routines. Moto Boho will be your go-to inspiration for a fusion of bohemian and rugged styles.
As the trend towards maximalism continues, creators should focus on rich, expressive visuals and tutorials that cater to these diverse aesthetics, ensuring content remains fresh and engaging.
Redefining Spaces
In-home décor, the Terra Futura trend blends natural materials with futuristic designs, creating an innovative aesthetic that feels grounded and ahead of its time.
Surreal Soirées will inspire hosts and decorators to push the boundaries of party themes with bold colours and imaginative setups.
Content creators focusing on home décor should consider DIY projects or styling tips that help viewers incorporate these avant-garde elements into their living spaces, potentially collaborating with design experts to add credibility and depth to their content.
Culinary Curiosities
Food trends are getting a zesty twist with Pickle Fix, where the art of pickling could become a central theme for cooking channels and food bloggers.
The Chaotic Cakes trend breaks all conventional baking rules, embracing vibrant colours and unusual designs that can transform baking tutorials into visual feasts.
Creators can capitalize on these trends by hosting challenges, collaborating with chefs, or creating step-by-step guides that demystify these techniques for the home cook.
Wanderlust Reimagined
Peak Travel shifts focus from urban explorations to serene, mountainous getaways. Content that guides travellers on how to make the most of these destinations, from travel hacks to best photo spots, will likely resonate well with adventure seekers.
Travel vloggers and bloggers should consider creating content that showcases the beauty of these less-travelled paths and offers practical advice on gear, accommodation, and sustainable travel practices.
The 2025 trends highlighted in the Pinterest Predicts report suggest a year of bold expressions and inventive explorations across all creative domains.
This is an exciting opportunity for creators to push the envelope with content that follows and sets trends. Whether through fashion, food, or travel, engaging with these trends on a deeper level will allow creators to connect with their audiences in new and meaningful ways.
By integrating these insights into your content strategy, stay ahead of the curve and watch your engagement soar!
