Meta brings verification subscriptions to Facebook and Instagram
Facebook’s parent company Meta has introduced a new subscription service dubbed Meta Verified. This new capability will allow users on the platform to acquire...
U.S brands embrace TikTok’s shop feature
Many brands and marketers on the platform have been looking forward to this in order to capitalize on the #TikTokMadeMeBuyIt trend.
While in-app shopping hasn’t...
Instagram takes a U-turn on live-stream shopping
Since the height of the pandemic, platforms like Instagram have seen a surge in live-stream shopping, allowing brands and businesses to engage with their...
5 TikTok stats to inform your shoppable strategy in 2023
TikTok has seen tremendous growth in recent years, becoming one of the most popular social media platforms in the world. As the platform continues...
Pinterest announces TV Shopping holiday showcases
Pinterest - the visual discovery engine – has said that it’d showcase a range of video shopping tools this holiday season. Dubbed the ‘Shop...
TikTok sneakily launches in-app shopping
TikTok is one of several big-tech players that appears to leave no stone unturned in the push to dominate the U.S. live commerce sector.
The...
YouTube intensifies live shopping push
YouTube is done marking time on live shopping. From holding its second annual shoppable Beauty Festival to hosting the first-ever Shopping on Shorts challenge,...
TikTok creeps into Amazon’s turf with plans for U.S. fulfillment centers
Short-video social media platform TikTok may be on the verge of challenging Amazon on its home turf with plans for logistics and fulfillment services....
Tiktok to partner with TalkShopLive for US live shopping launch
Emerging reports reveal that Tiktok is partnering with TalkShopLive to launch a live shopping service focused on the Noth American market. According to reports...
YouTube goes after Tiktok with a short videos creators’ fund
YouTube has revealed a new monetization opportunity for Shorts creators. This move can be seen as a direct intervention to avert Tiktok’s explosive expansion...
