X terms 2024 as the Breakthrough Year for Advertisers
In 2024, X, formerly known as Twitter, fully embraced its new identity. Elon Musk’s rebranding wasn’t just a cosmetic change; it signaled a shift...
X Ads Unveils Exclusive Credit Match Offer for Shopify Sellers
To boost the visibility and growth of e-commerce ventures, X Ads has unveiled an exclusive offer that partners with Shopify to match ad spend...
Holiday Market Dynamics: Effective Strategies on X for Targeting Eager Shoppers
As the holiday season approaches, brands face a blend of economic pressures and a complex retail environment that shortens the shopping season and heightens...
Brazil’s Supreme Court Rules: Social Platform X Must Pay to Resume Services
Brazil’s Supreme Court has ruled that Elon Musk’s X (formerly Twitter) must pay over $5 million in pending fines before resuming operations there. The...
What is Bluesky, and how does it relate to X
In the social media landscape, the quest for decentralization has often felt like an uncharted expedition until Jack Dorsey, Twitter's former CEO, introduced Bluesky...
Elevating Brand Stories: The Rise of Vertical Video Ads on X
Initially renowned for its concise character count, X is evolving into a video-first platform. With video now a part of over four in five...
Changes to X’s Privacy Policy: What You Need to Know
X's Privacy Policy will change, reflecting the platform's evolving approach to user data and its interactions with third parties.
These changes highlight the platform's commitment...
X’s New Revenue Sharing Program
In a world where social media platforms are constantly evolving and competing for user attention, X, formerly known as Twitter, has launched its Ads...
Twitter Threatens Legal Action Against Meta Over Threads App
Twitter is threatening Meta with a lawsuit after the successful launch of Meta's new Twitter rival, Threads.
The social media giant views the app as...