Meta’s Edits App Launches Globally: A New Challenger to CapCut in the Creator Economy
On April 22, 2025, Meta officially rolled out Edits, a new video creation and editing app designed to go head-to-head with TikTok’s highly popular...
Meta is Luring TikTok Creators with a Lucrative Bonus Program
The social media landscape is shifting again, and Meta is boldly playing to capitalize on the turbulence.
With TikTok facing a potential ban in the...
Meta’s AudioCraft: Revolutionizing Audio Generation with AI
In a digital world that is forever evolving, Meta brings another ground-breaking solution to redefine audio composition and sound generation.
AudioCraft, Meta's latest AI tool,...
Navigating the New Landscape of Meta’s Detailed Targeting Options
Meta, the parent company of Facebook and Instagram, has announced significant changes to its detailed targeting options for advertisers. This update, effective from January...
Why Meta’s Stock Is Holding On – And Why Investors Are Still Nervous
Mark Zuckerberg is betting big on AI, like sell-your-Ferrari-to-fund-a-startup big. But as Meta pours billions into futuristic tech, its core ad business is sputtering,...
Is Meta’s Moves Amid TikTok’s Challenges a Coincidence or Calculated?
If you’re a creator who relies on CapCut for video editing, the past few days might have felt like a digital earthquake. One moment, the...
Meta Introduces trial reels for creators to test content with its non-followers.
With reels becoming one of Instagram's most engaging forms of content, the platform has introduced its latest innovation: trial reels.
This empowers creators to experiment...
1-Click Checkouts, Smart Ads & More: Inside Meta’s 2025 E-Commerce Makeover
At Shoptalk 2025, Meta revealed groundbreaking updates that will redefine digital shopping experiences, smoothing and personalizing online interactions between brands and consumers.
These enhancements boost...
Understanding Meta’s New Engaged-View Attribution and Its Impact on Video Advertising
The landscape of social media is ever-evolving, with video content rapidly becoming the king of user engagement. Platforms like Instagram and Facebook have witnessed...
Meta Integrates Innovative CRM Partnerships and AI Tools with WhatsApp
Meta recently announced a series of new tools and features designed to enhance lead generation for businesses, leveraging the power of AI and strategic...
